It was only a matter of time. For year's the Academy Awards had been falsely maintaining a perception that it gave awards to relevant films. But deep down, it truly longed to only award films will popular mass appeal; it longed to nominate films which made millions at the box-office. And with the recent decision that 10 films will be up for a best film nomination, the mask of deception can finally be ripped out. This decision will make sure that a popular film such as The Dark Knight will never be left out of the nominations in the future.
The big studios can point out to more people watching the award show when films such as Titanic and Lord of the Rings were nominated and won. Yah. Power to the people!
I can almost certainly bet that even with 10 slots, Wendy and Lucy, the best American film made in 2008, would never get nominated. Why? Because it ain't a big studio blockbuster.
The Academy Awards can now finally take its place alongside the Filmfare Awards in Bollywood as being completely meaningless. In fact, in the future the Academy Awards might go the full way of the Filmfare Awards and start creating new awards every year (best villain, best comedic role, best newcomer) to ensure every single big blockbuster film gets nominated and wins. Atleast the Filmfare Awards didn't disguise the fact that they gave awards to only popular films. This is why they created a category called "Critics award" for best film, best story and best acting, to differentiate the regular best film award which was only meant for the most popular film.
Is making millions every year not enough for the big studios? Apparently not. They need the extra gratification to their egos with an award in their hands. "Vanity is my favourite sin" -- who knew Al Pacino's dialogue from The Devil's Advocate was about the Hollywood studio heads?
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